Pentawards for Syngja. Everland Wins International Award with Danish Start-up.
With a category-defining design, our work for Danish juice start-up Syngja has won a Silver Pentawards.
Syngja produces juices enriched with vitamin B12 and protein from something as unusual as crickets. With a Pentaward, innovative products like this can really benefit from the international exposure and acknowledgement.
“Syngja is really interesting. In essence, it is juice as we know it, but as they add crickets, everything changes from the perspective of the consumer,” adds Strategy Director, Christian Halsted. “That is why we wanted to come up with a design that bridges the gap between the new and the familiar. Something that made it unique, yet accessible.”
For the Danish beverage start-up, Everland had to define imagine a new product category, which gave us the creative freedom to try something new.